Kate and Laura of Bloom & Grow

Laura, with a background in marketing and creativity, and Kate, a registered therapist and author, founded Bloom & Grow in 2024 after recognising the growing mental health challenges their teenage daughters faced. 

Bloom & Grow was born from their desire to help teens, and their parents, manage anxiety in a way that is both enjoyable and effective.

“Teens today are dealing with so much more than we ever did,” says Laura. “We wanted to create something that felt like a treat, but also had a practical impact on their emotional well-being.”

“Supporting mental health doesn’t always have to be serious,” adds Kate. “It can be colourful, fun, and engaging—and that’s exactly what Bloom & Grow is all about.”